UK Pies

The brief was to design a new range of ready meals, featuring Murphy's Irish
Stout or Boddingtons Bitter.

The main aim was to create a strong
visual structure for the new packaging,
whilst tageting a 'male skewed'
audience. The designs were inspired
by English Gastropubs, where you
could expect to enjoy a 'tasty meal
with a pint' after selecting from
the blackboard menu.

UK Pies
UK Pies