Barefoot Yoga

The new identity for a yoga
school, whose philosophy
is to make yoga accessable
to everyone, by having a
donation based school.

The identity needed to look
fun, friendly and approachable,
unlike some of the more
corporate health clubs.
The design features abstract
feet in the shape of love.

Initial sketch book of my thoughts for the new identity.

Barefoot Yoga

During my creative process
I usually explore a variety of
design concepts, developed
from sketch form. Here are
some of the other design
concepts, based around
the barefoot theme.